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We can all agree that the population on the server is currently 90% players who have already been playing for the last 2 months right?
We can all agree that the majority of these players are 40+ right?
So we can then identify the people needed to increase server population as new players.
This also identifies the target audience our server needs to cater to if we want a larger population. We don't have enough new players.
So here lies the problem: How do we get new players to join this server?
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To answer this question you need to identify why new players do not join this server.
The first points we agreed upon point out that there is no one for new players to play with.
So to solve the problem we need to solve to problem of how to bring new players to the server.
The answer to this is to have an environment that is going to get new players here and keep them here playing.
I think the answer to this is in what makes the blue server successful.
Sure exp bonus can help, or the incentive of pvp or less crowded loots, but those don't get rid of the problems that new players face that stop them from playing on this server.
What makes blue successful is when you log on, you have allies. You have something that is essential to playing this game. There are people to group with and do things with who don't have the option to kill you.
The hardest part of this game are the first 40 levels. Usually past that point you have gear, you have most of what makes your class powerful or useful to others. Those first 40 levels are what get you hooked and invested. It keeps you coming back.
Right now if you roll up a character on red, everyone is against you. There are very few people to group with if any and most people will try to kill you before talking to you. You need to grind up 30+ levels usually alone until you can even join one of the main guilds to even get to have people who wont kill you on site or to have someone to socialize with and make friends.
It needs to be clear that the reason the server population is low because we don't have new players coming here and staying.
If we fix this problem then we can fix the population.
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Possible solutions might be disabling pvp before lvl 30 or having pvp teams or giving out newb starter gear.
(TL&DR) - We need more new players, make the server more blue so we can steal blue players and convert them to red.
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