I been playin EVE lately (the game that puts the sand into "Sandbox MMO")
Last week GM's put on a "Live Event" for the carebears, rallying 100s of people, mostly new, into a staging area, then making some bad decisions and pretty much leading 100s of players into a slaughterhouse, therefore causing a lot of lost spaceships and pissed off customers. This can be compared to EQ by going to a GM event, and then losing some gear and then told that the event is over.
their forums are blowing up right now with angry customers, such as this thread:
https://forums.eveonline.com/default...69&find=unread
so if u ever thought a GM event u been to was horrible, just compare it to this!